Renegade Enterprises Aggregated from Hollywood Reporter

Skydance Is a Decent Name, It’s Just Weaker Than Paramount or Warner Bros.

David Ellison's decision to eclipse two iconic names with his own company arguably declares "I won" at the expense of a century of brand value. But how much the parent company's name matters has yet to be seen.

You are being forwarded to Hollywood Reporter in a few seconds. Renegade Enterprises is a news aggregator — we credit, link, and attribute every story to its original publisher. If you are the rights holder and want this link removed, use our DMCA process.